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Why getting ‘buy-in’ with clients is paramount for trainers

Getting the buy-in from your clients is the most important, and most challenging, aspect of our job. It can’t be faked or gamed for long, it has to come from the heart. For some, it comes from a burning desire to help people. Whilst for others, it comes from a love of achievement for driving […]

5 Benefits Only a Personal Trainer Can Provide

Whether you are a complete beginner in the gym or have been training for years, a good personal trainer can be worth their weight in gold for your progress.   Whatever your goal, there are so many benefits that a professional and results-focused personal trainer can provide along your fitness journey.    While some people may see […]

Personal Training Without Nutrition

Personal trainers offering training without nutrition plans to support the effort you exert are only offering a compromised experience. You deserve better.

How to Tell If Your Trainer Is a Keeper

Being a great trainer is impossible to fake. You don’t have to like your client. In fact, in the unfortunate circumstance when you think your client is a schmuck, it really isn’t the end of the world. “Liking” someone is irrelevant, albeit mildly helpful. What counts is professional pride. You don’t have to like your […]

Nick Mitchell: Why Most of the Online Fitness Community Disgusts Me

Why Most of the Online Fitness Community Disgusts Me

Nick Mitchell: Are Bodybuilding Personal Trainers Really the Best?

Nick Mitchell has changed his mind that 'bodybuilding personal trainers are best' after building his UP empire

The Secret of What Makes a Great Personal Trainer

Nick Mitchell reveals what makes a great personal trainer and the culture at UP that has forged the company's reputation

What the Fitness Industry Could Learn From Phil Learney

Nick Mitchell explains what sets former UP trainer Phil Learney apart from the rest of the fitness industry educators

A Good Personal Trainer Shouldn’t Be a ‘Rent-A-Friend’

Personal trainers shouldn't be a rent-a-friend or gym babysitter - this will never bring results...

5 Ways Personal Training Will Change Your Life

Jenny spells out just why a personal trainer is exactly what you need.

Nick Mitchell: My Personal Training Secrets

Nick Mitchell explains the secrets to the success of Ultimate Performance's global personal training business

Why You Need A Personal Trainer & How to Choose One

How do you choose the right personal trainer for your goals - whether they're muscle building, fat loss or fitness?

Nick Mitchell: This is Why I Won’t Do Business Consultations

Everyone in the fitness industry is available for consultations. But here's why Nick Mitchell isn't

Nick Mitchell: Why You Can’t Do What I Can Do

Think You've Got What It Takes To Build a Global Personal Training Business? Nick Mitchell explains what it really takes

Nick Mitchell: Beware of Coaches Who Teach Beyond Their Pay Grade

The education of a great personal trainer and the 'Emperor's New Clothes'

Nick Mitchell: Ethics in the Fitness Industry

Learn about the ethics involved in the fitness industry and the rules we play by at UP Fitness.

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